WHY NOW
The Hispanic and Latinx market is a monumental opportunity in our industry. This dynamic community is poised to drive 70% of U.S. homeownership growth over the next 20 years, marking it as one of the largest untapped segments available.
For forward-thinking loan officers and brokers, now is the time to strategically engage and capture this explosive growth. The best time was yesterday, the right time is now.
Who are you in the
Mortgage Family?
Discover “Who Are You in the Mortgage Family?” — a quick, insightful personality test designed by the Hispanic Organization of Mortgage Experts (HOME) to help you uncover your natural role in the home-lending ecosystem. Whether you’re a seasoned loan officer, a rising processor, an underwriting strategist, or a future leader, this quiz reveals where you thrive, how you’ll make the most impact, and how you best serve in the mortgage world.
Ready to find your fit, bring clarity to your career path, and elevate your purpose?
Let’s go!